Lip balm labels: How personalized labels promote your business

Custom lip balm labels can help get your name and logo in front of many people. Lip balms are a very useful tool for patients to take wherever they go. Plus, lip balms typically last up to a year for a person. This means your practice can get exposure in the community for a full year from just one person.

How can lip balms be used in marketing for a dental practice?

You can use personalized lip balms in many ways to market your dental practice.

• Fairs
  If you participate in a local fair during the year, lip balms are a great promotional product to hand out to people who visit your booth. People like free items, so an item that is not only useful to the person, but also personalized with your logo and information is a win-win situation. Personalized lip balms can help draw in new patients over time.

• Front desk
  If you give gifts to patients after treatment, personalized lip balms are a great option. Keep a basket, tray, box, or bin at your front desk so your patients can grab one before they leave. These premium lip balms show your appreciation and reinforce the quality of services your dental practice provides. In addition, they may become brand ambassadors when they use the lip balm, then tell people about where they received it.

• Schools
  If you are visiting a school for an educational presentation, bring some branded lip balms with you. Hand them out with the other materials and items you provide. This is an easy way to make it back to parents and possibly attract new patients.

• Referrals
  If you’re a specialty dental practice, think about providing personalized lip balms as part of a referral gift to other offices. The employees are likely to use the gift either in the office or in the community which could spark conversations. Plus it’s a high-quality gift to show your appreciation!

• Parents
  If parents join their children during an appointment, give them a branded lip balm. Parents are likely to take it with them wherever they go, which helps to promote your practice. In addition, other parents may be curious after seeing your logo which may result in new patients.

While personalized toothbrushes are still a great item to provide your patients, personalized lip balms are a wonderful addition. Not only do they last longer, they also are more likely to receive greater exposure in the community.

How many lip balms should I order?

Before you begin ordering, it’s important to think about the various ways you plan to use the branded lip balms.

• I plan to use them for everything!
  In this case, the more you order, the more you save! These lip balms do not have a shelf expiration, so if you have the storage space in your dental practice, stock up! If you need more than what is listed on the website, just give our team a call at 1-800-762-1765 and we’ll be happy to assist you!

• I plan to use them just for patients.
  In this case, it’s important to calculate how many patients you see and how much storage space you have in your office. Again, the more you buy, the more you save, but consider the best amount for your patient needs. You can always order more later!

• I plan to use them only for events.
  In this case, try to estimate how many visitors you’ll plan to have at your various events and find the quantity that fits best with those numbers. If you happen to need more, just reach out! We have a turnaround time for our products to be ready to ship in 48 hours, so just give us a call.

If you ever have any questions or would like help, you can always reach out to our team at 1-800-762-1765.

What flavors are available?

We currently offer two flavors: vanilla and blue raspberry. Both are made of premium, all-natural ingredients including beeswax, sunflower seed, cocoa butter, and aloe leaf.

If you can’t decide which flavor your patients would like, then get both! We want to ensure you receive what you want and need for your practice. If you’re having trouble finding exact split quantities that you want online, give us a call and we’ll help customize your order to fit your needs.

How to design custom labels

Designing your custom lip balm labels doesn’t have to be hard. If you have a logo, place that front and center. Also make sure to add your additional office contact information, so it’s easy for people to reach out when they are ready. Below are a few additional tips for creating a perfect label:

• Use backgrounds that don’t distract from your logo and information. Choose from a variety of fun color and design options for your label background that don’t take away from the main elements.
• Do not try to cram too much information onto the label. Use just the necessary contact information for potential patients to best reach your practice.
• If you don’t have a logo, use an icon or image associated with your practice. We offer some icon options you can use, but you can also upload your own.

Our online customizer makes it easy to design your perfect lip balm label. However, if you’d prefer help, let us know! We’ll customize the lip balm label for FREE based on what you provide and your preferences. After we finish the design, you’ll receive a digital mockup for your approval before we start production.

Let’s get your lip balm labels started!

Lip balms can be a great tool to help market your dental practice. You probably already have some ideas of ways to use personalized lip balms to boost awareness, treat your patients, and grow your practice. It’s time to get started!